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Gremis Bathrooms. When a showroom is not enough⁠

A showroom brought online, with a design system for partner sites

How do you show that a bathroom can be an experience before you even turn on the tap?

The brief was clear: find a new direction for a brand that knows what good material is, but needed customers to know it too.

We went at it from the floor up.
A clear website structure.
Content that doesn't sell products, it sells solutions.
Copy that speaks like a human. Even after three hours of choosing tiles.

We rethought everything: from the selection process to the microcopy on a button. And we added a dash of style that brings the showroom to life online too.

A bathroom? It's not just tile and a shower. It's emotion. Flow. And when it works right, no one notices. It just fits.

See how we helped turn a store into a tool that pulls in even the person who just came to "browse the catalog."

Gremis bathroom studio website on a tablet

Target audience

We analyzed the needs, expectations, and behavior of customers so we could target content and design precisely.

Moodboard and visual direction

We designed a visual style that defines the overall brand expression and stays flexible enough to use across other Gremis partner websites.

Graphic design

UI design for every page, with an emphasis on clarity, aesthetics, and strategic reusability for future projects.

Gremis colour palette over a bathroom photo

Responsive design

We ensured flawless performance across every device, from phone to desktop.

Gremis inspiration page with bathroom photos

Design system

We built a scalable system of components, styles, and rules for quickly creating more websites in a unified visual spirit.

Custom icons

We created a set of original icons tailored to the visual identity of the bathroom segment.

Custom bathroom icons made for Gremis

Educational videos for Webflow

We recorded short tutorials so the client can handle basic website edits without needing a developer.

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